I have been talking for some time about the virtues of kickstarter funding for music recording projects. The indie album Move by Matt Phillips and the Philharmonic could not have been made without kickstarter funding. But the more I learn about the world of music kickstarters, the more I see there is to learn.
The Set Chopin Free project reached its $75,000 goal scarcely two weeks into its seven week funding schedule. It is already more than $5,000 above its funding goal, and could well surpass $100,000 by the time its funding window closes. And the Open Well-Tempered Clavier project (launched by Robert Douglass) has already reached 50% of its $30,000 fundraising goal from more than 450 supporters in its first 5 days! That kind of strong start virtually guarantees funding success, and leaves us only to wonder whether it will achieve 160% (like Open Goldberg Variations), 200% (like Fractal Journeys and the Twelve Tones of Bach), 350% (like the Well-Tempered Clavier Tour), 600% (like Musopen’s Set Music Free) or more than 1100% (like Amanda Palmer did in her amazing 2012 record). The possibilities are quite wide open. But real questions remain: how did this happen? what does it mean?
A press release today invites the press itself to consider some more pointed questions:
If both Open Goldberg and Musopen succeed with their Kickstarter campaigns, collectively raising over $100,000 for new recordings of standard repertoire, it is probably worth asking “Who is holding classical music in shackles?” and “Why do so many people feel it is so important to set Bach and Chopin free?” Continue reading “Success Stories”
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